One of the essential aspects of good collaboration between client and designer in web design projects is being on the same page. Clients and designers must be able to communicate with each other and understand the goals, objectives, and limitations of every project. The best way to do this is by understanding how the process of web design works.
Web Design is Like Building a House
Web design, though it may be just a flat page leading to other flat pages, is much like building a house or any structure. Every step in the process contributes towards an end goal of making sure the users are able to locate and utilize the various sections of the website easily and comfortably.
In that sense, a web designer can be likened to an architect, building a house from the foundations and then decorating it once it’s done.
When it comes to a building or a house, the foundation is what holds up its entire weight and keeps it stable. For a website, the server or web building platform acts as the foundation. Servers can provide hosting, but certain platforms also provide emails and web-building tools. While Weebly and Squarespace are good tools to begin with, they might not be able to meet your demands once your website begins to pick up speed and attract more traffic as they can’t be compared to a custom-built site.
The next phase in your house-slash-website is the framing. The theme and platform of a website serve as its framing. Platforms such as Drupal and WordPress are good examples. These platforms essentially provide the framework to create the different parts of your site. Essentially, this is where your sitemap is born. It begins on your landing page and proceeds outward.
The theme of your site can be built with tools like Divi, with its integrated page and posts building tools. Other themes come with other extensions, such as WPBakery or Elementor. These essentially provide the building blocks of websites, in the same way that framing provides the structure in a building.
Working with a website designer will ensure the framing of your website is perfect with a custom theme and CRM that will make it easy to keep it updated.
The next step is where web design and the user experience comes into play. The aesthetic parts of the website are laid onto the framework. These might include some content, contact details, a shopping section, marketing materials, and so on.
During this stage, you will work with the designer closely to achieve the goals of your website. The designer will exchange ideas with you about how best to go about certain aspects of your website, understanding that the user experience (UX) is a paramount concern.
Your developers will also employ back-end Search Engine Optimization (SEO) techniques to ensure that your website fits the different search engines’ standards. This includes the load times of every page and all your content.
To have an optimal level of communication with your web designer, you must try and understand the process behind constructing a website. A greater understanding can only bring better communication between you and everyone involved in the process. You can rely on better results if you can understand even the most rudimentary web development concepts.
If you’re looking for a website designer in Meridian to help update and ramp up your site, schedule your free consult call with us at Springboard Labs. We can help you grow your business with a website design everyone will love.